An Unprecedented Success for TNA
Summary
– TNA’s Hard To Kill event markedly exceeded expectations, securing a spot as one of the company’s most successful shows.
– Initially projected to surpass 60,000 in TV and streaming buys, the event astonishingly reached around 20,900 TV buys alone, with total buys expected to exceed 65,000.
– Despite this achievement, there’s concern that this surge in PPV success may translate into short-term TV rating increases.
TNA’s Hard To Kill event in 2024 has made a significant impact, turning heads with its impressive PPV buy numbers and captivating storylines and matches. The event, lauded as one of TNA’s best, was initially anticipated to cross the 60,000 mark for TV and streaming buys. Surpassing these expectations, recent updates from Dave Meltzer indicate that Hard To Kill achieved around 20,900 buys on TV alone, with the combined total expected to surpass 65,000, potentially setting a new record for the company.
This remarkable achievement places Hard To Kill among the highest in TNA’s history, even outdoing the first Samoa Joe vs. Kurt Angle match. The main event featuring Alex Shelley vs. Moose underscored the enduring appeal of the TNA brand despite the absence of a corresponding increase in TV ratings. This scenario underscores a crucial challenge for TNA: maintaining and capitalizing on this momentum amid a competitive wrestling landscape.
As TNA navigates this pivotal moment, wrestling enthusiasts and industry observers alike are keenly watching to see if this landmark event can herald a new era for the company or if it will remain a high point amid fluctuating viewership trends. The success of Hard To Kill demonstrates the potential for standout events to captivate audiences, yet it also highlights the ongoing struggle to translate PPV achievements into sustained viewer engagement.
